Whether you're still figuring out how to start a podcast or you've been at it for years and want to grow your audience, your link in bio plays a bigger role than most podcasters give it credit for. It's where new listeners decide whether to hit play, and where sponsors and collaborators go looking for information.
Here's what the best podcaster link in bio setup includes.
Links to Every Listening Platform
Your audience isn't all on Spotify. Some listen on Apple Podcasts, others on YouTube or Google Podcasts.
Give new listeners a single tap to their preferred app instead of assuming they'll search for your show. This removes one of the biggest points of friction for anyone discovering you through a clip or a social post.
Your Latest Episode
Someone who just watched a clip from your latest episode wants to listen to the whole thing, not hunt for it.
Feature your most recent episode prominently so first-time visitors can dive straight in.
Sponsor and Advertising Info
If you're working with sponsors or open to partnerships, a dedicated section makes it easy for brands to find you, and shows you're set up to work professionally.
Support Links (Patreon, Tips, Merch)
If your audience wants to support the show directly, whether through Patreon, tips, or merch, that should be easy to find, not something they have to remember from an offhand mention mid-episode.
A Way to Join Your Community
Whether it's a newsletter, a Discord, or a Facebook group, give listeners a way to stay connected between episodes. It's one of the most overlooked parts of growing a podcast audience long-term.
Build It With hoo.be
hoo.be gives podcasters one link in bio page for every platform link, latest episode, sponsor info, and support links, all in one place for your audience to find.
Get started free →