Linktree is where a lot of creators start. It's simple, it's free, and it does one job: giving you a page for your one link in bio. But as your audience grows, you start needing more than a plain list of links, and that's when creators start searching for a linktree alternative.
Here's what to look for, and where hoo.be fits in.
What a Good Linktree Alternative Should Actually Do
Before comparing tools, it helps to know what you're comparing them on. A strong linktree competitor should let you:
Sell products, digital downloads, or services directly from the page
Accept tips or fan support without sending people off-site
Customize the page so it doesn't look like a template
See real analytics on what's actually getting clicked
Add more than five links without hitting a paywall
If a tool can't do most of this, you'll outgrow it fast.
hoo.be: Our Top Pick
hoo.be is built for creators who want their link in bio to do more than point people elsewhere. You get a fully customizable page, built-in shop and tipping features through CreatorPass, and analytics that show you what's working, all without needing a developer or a second tool.
It's a strong fit if you're monetizing your audience directly, whether that's through digital products, coaching, tips, or brand partnerships.
Linktree
Linktree is the most recognized name in the space, and its free tier covers the basics well: unlimited links, a clean layout, and quick setup. Where it gets limiting is monetization and customization. Advanced features sit behind higher pricing tiers, and the page itself can feel generic once your audience expects more from you.
Other Sites Like Linktree
If you're searching for sites like linktree or apps like linktree, here's a rundown of what else is out there:
Beacons: Link in bio builder with storefront and media kit features aimed at creators
Stan Store: Built mainly for selling digital products and courses directly from your page
Milkshake: Mobile-first, card-based layout designed for Instagram
Campsite: Media kit and link page combo, geared toward brand partnerships
Koji: App-store style link in bio with add-on mini apps
Lnk.Bio: Straightforward, budget-friendly link list with minimal design options
Shorby: Link page with built-in chat and messaging integrations
Tap Bio: Multi-card format for organizing links by category
Direct.me: Simple link page with basic monetization add-ons
Feedlink: Grid-based layout built to mimic an Instagram feed
Most of these fall into one of two camps: simple link pages similar to Linktree's free tier, or single-purpose tools built around one feature, like course sales or a specific content format. Worth a look if you have one narrow need, but most creators end up wanting one tool that covers all of it, which is where hoo.be still comes out ahead.
Is There a Free Linktree Alternative?
Yes. hoo.be offers a free plan, so you can build your page and start linking out to your content, shop, and socials before paying for anything. As your needs grow, whether that's monetization tools, custom branding, or advanced analytics, you can upgrade without switching platforms.
Choosing the Right Tool for You
If you're just starting out and only need a basic link list, Linktree's free tier will get the job done. But if you're building a real presence, one where you sell, collaborate, and want a page that actually reflects your brand, a more complete link in bio platform is worth the switch.
hoo.be gives you that in one place: a link in bio page that shops, sells, and gets you paid, not just a list of links.