If you're using ShopMy to monetize product recommendations, your bio page is often the first stop before someone actually shops your storefront. Setting it up with the right structure and an embedded ShopMy block makes it easier for followers to browse and buy, which means more sales instead of just more traffic.
How ShopMy Works
ShopMy lets creators build a shoppable storefront of product recommendations and earn commission when followers purchase through their links. Creators apply to the platform, get approved, and can then add products from participating brands to their storefront, with commission rates set by each individual brand rather than a single flat rate across the platform.
How to Add a ShopMy Embed to Your Bio Page
Log in to your hoo.be account at hoo.be/login
Go to My Pages and open the page you want to edit
Click + Add Content and paste your ShopMy link directly into the bar
If the link is embeddable, it will default to embedded format automatically
Click Publish to go live
How to Structure Your Page Around a ShopMy Embed
Place your ShopMy embed near the top of your page if product recommendations are your main source of income, so it's one of the first things visitors see
If you post frequently about specific products, consider linking directly to a curated collection rather than your full storefront, so visitors land on the most relevant picks
Keep social links and other content below the ShopMy block rather than above it, so shopping isn't buried under everything else
Update your featured collection or storefront link whenever you have a new favorite product to highlight
Tips to Increase Clicks and Conversions
Reference specific products in your captions and stories so followers know exactly what to look for once they land on your page
Refresh your storefront regularly, since a stale-looking storefront can reduce trust and clicks
Avoid cluttering the page with too many other links competing for attention above your ShopMy block
Frequently Asked Questions
Does ShopMy embed automatically on hoo.be? Yes, ShopMy is a supported embed. Pasting your link into the Add Content bar will build the embed automatically if the link is embeddable.
Should I link my full storefront or a specific collection? It depends on your content. A full storefront works well as a general resource, while a specific collection link is better if you're promoting a particular set of products.
Where should my ShopMy embed sit on my page relative to my other links? If ShopMy is a primary income source, place it near the top. Otherwise, positioning it prominently but not necessarily first is reasonable.
Ready to build a bio page that makes shopping your recommendations easy? Get started free with hoo.be.